PORTFOLIO

FRANCE

France

Our natural export market

With a population of almost 70 million inhabitants, France is one of the engines of Europe. It is recognized as the cradle of luxury. Thanks to its strategic position and links with adjacent markets, France is the nexus between northern and southern Europe and French-speaking Africa.

Television advertising has an enormous influence on the consumption behavior of the French, reaching 75% of the population.

Openlands offers the best combination in France, with media of great coverage and reach for any type of target: the newspapers Le Parisien and Les Echos with their brand extensions and special issues, the most prestigious women’s magazines of the Marie Claire Group, and the major coverage provided by the French public television of France Télévisions Publicité with its national, regional and international channels.